Car bookings

Singapore Airlines Sees Rebound in Travel Demand; taking reservations

Singapore Airlines said on Monday travel demand was rebounding and booking momentum was picking up as the carrier unveiled upgraded lounges at Changi Airport here as part of the airline’s SGD50 million project to further strengthen its product and service offerings.

Reflecting a rebound in travel demand, Singapore Airlines Group’s (SIA) group load factor jumped 18% in April and is expected to rise further in the coming months. The group includes Singapore Airlines and low-cost airline Scoot.

“We are actually seeing a pick up in booking momentum for the coming months… We have also seen a very healthy recovery on the business side since Singapore fully opened up from April.

“We have removed VTL (Vaccinated Travel Lane) limitations and all (COVID) testing (requirements)…,” Lee Lik Hsin, executive vice president of commercial for Singapore Airlines, told reporters on Monday.

With the upgrade, the SilverKris and KrisFlyer Gold Lounges at Changi Airport can accommodate approximately 1,150 customers in their 6,100 square meters. The SilverKris Lounge has three sections: the Private Room, First Class and Business Class sections.

SIA Group operates more than 1,000 flights per week from Changi Airport.

The refurbishment and expansion of Singapore Airlines’ lounges was planned before the pandemic as part of the SGD50 million project which commenced around August 2019, to further strengthen the airline’s product and service offerings.
Singapore Airlines has a total of 12 SilverKris lounges around the world and among them, 7 are currently operational, including the one at Changi Airport.

Marvin Tan, senior vice president of customer services and operations at Singapore Airlines, said the opening of the upgraded lounges comes at an “opportune time” when travel demand rebounds following the reopening of borders in Singapore and around the world. .

As for the upgraded lounges, he said, “we have a 30% increase in space and seating compared to what we had before the pandemic.”

Over the past two months, travel demand has rebounded very strongly, he said, adding: “Having these lounges (at Changi airport) open now as travel resumes, especially ahead of the summer, I think it’s a very timely thing for us.”

In a statement, Goh Choon Phong, chief executive of Singapore Airlines, said extensive customer engagement and research went into the design of the new lounges.

“Having these shows open at this time signals our commitment to the premium brand and SIA’s growth strategy. This reinforces our position as Changi Airport’s flagship airline and reflects our confidence in Singapore’s future as a premier global airline hub,” he said.

Earlier this month, when announcing its financial results for the fiscal year ending March 2022, SIA Group said the VTL (Vaccinated Travel Lane) had been a “game changer”. VTL, which has now been removed, had facilitated mass travel without quarantine.

“By deploying capacity and increasing services in an agile way, SIA and Scoot were among the first to launch flights for all VTL points. This allowed carriers to capture pent-up demand for air travel when it returned,” he said.

At the end of March this year, Singapore Airlines had 123 passenger planes and 7 freighters, while Scoot had 53 passenger planes.